Maxcene Crowe is the name organisations trust when they want to make a true impact in the facilities management and procurement sectors. With over 27 years of experience, Maxcene has honed a unique blend of hands-on operational expertise and a passion for education, positioning herself as a visionary leader in the industry. But what truly sets her apart is her unwavering dedication to transforming businesses—not just improving processes but empowering individuals and organisations to unlock their full potential.
Maxcene’s journey into leadership didn’t follow a traditional path, but it was paved with resilience, a commitment to continuous improvement, and an unwavering belief in the power of education. Starting her career at a young age in retail and transitioning into facilities management, Maxcene’s expertise spans a range of sectors and roles, making her an industry leader whose voice is both respected and sought after. But her story goes far beyond the titles she holds—it’s about the lessons she’s learned, the principles she stands for, and the vision she has for the future of facilities management.
A Foundation Built on Real-World Experience
Maxcene’s entry into the facilities management world was rooted in humble beginnings. After earning a BA Honours in Business and Psychology, Maxcene’s first professional role was in an Estates Management department, where she handled everything from contracts administration to managing a fleet of 144 vehicles. It was during this time that she realised the potential of facilities management as an avenue for impact—a realisation that would shape her career for years to come. From her first role as a Trainee Facilities Manager to founding her consultancy in 2004, Maxcene’s path was anything but linear, but it was driven by a singular focus: helping organisations operate more efficiently and effectively.
Maxcene’s transition from operational roles to consulting was fueled by her growing expertise and a desire to bring a deeper understanding of facilities management and procurement to the organisations she worked with. Her first consultancy venture was a huge success, with her work influencing global and European clients. Through her work with global firms like Jones Lang Lasalle and MCFM Global, she mentored operational teams and led sourcing strategies that would have lasting impacts. However, it wasn’t just about managing day-to-day operations—Maxcene recognised a growing need for leadership in the area of mobilisation and transformation.
Mobilisation Mastery: The Next Evolution
In 2021, Maxcene took a leap that would further define her career: she founded MCFM Global, a consultancy providing advisory services in facilities management and procurement. But the impact didn’t stop there. Maxcene also created Mobilisation Mastery, a training platform designed to teach professionals the complex stages of mobilisation and transformation in facilities management. Her aim? To equip the next generation of leaders with the tools they need to successfully manage transitions in a way that is smooth, efficient, and future-proof.
Mobilisation, a term that refers to the complex process of managing transitions in contracts and services, is an area Maxcene believes is often overlooked. With her five-step methodology and framework, Mobilisation Mastery has already become a beacon of knowledge for businesses navigating these critical stages. The company offers a range of workshops and transformation programs that guide organisations and individuals through the intricacies of mobilisation, from pre-mobilisation to the end of the contract life. Maxcene’s approach is grounded in practical tools, templates, and checklists, ensuring that her clients and students are fully prepared for each stage of their journey.
For Maxcene, it’s not just about teaching; it’s about creating a culture of learning that transcends the classroom. She envisions Mobilisation Mastery as a global hub for professionals to access online resources, accountability sessions, and live workshops that will enrich their careers. This vision is rooted in Maxcene’s belief in the power of community and collaboration. “Our services will be workshops, both virtual and face-to-face, that provide transformation programs. Each participant will have access to ongoing support, group sessions, and a community that shares knowledge and insights,” she explains.
Nurturing Lifelong Growth
Maxcene’s vision for Mobilisation Mastery is more than just a business venture; it’s an educational movement. She places a strong emphasis on the lifelong development of skills, which is evident in the services she offers and her own personal commitment to learning. Whether it’s keeping up with the latest technological innovations or understanding new challenges faced by organisations, Maxcene believes that true leadership requires continuous growth.
Her approach to training doesn’t just focus on technical skills; it also prioritises the softer skills that are often overlooked in today’s digital world. According to Maxcene, emerging leaders today need to develop not just their business acumen but also a sense of humility, empathy, and a commitment to giving back to the community. “Human skills are crucial,” she says. “Traits like humility and gratitude have enormous value, and they can be the difference between a good leader and a great one.”
For Maxcene, leadership is about empowerment—both for herself and for those around her. She encourages those entering leadership positions to take the time to understand their teams and avoid micromanaging. “Empowerment is what builds a strong team,” she notes. “It’s about drawing the best from your team and allowing them to grow.”
A Vision for Impact
Maxcene’s leadership philosophy isn’t just about business success; it’s about making a tangible difference in the world. Her work aligns with key UN Sustainable Development Goals, such as promoting health, education, and inclusivity. Her focus on collaboration and partnerships reflects her belief in the power of collective action to achieve both business and social objectives.
Looking to the future, Maxcene envisions Mobilisation Mastery Academy as a global leader in education, offering transformative programs that make a lasting impact. She believes that the facilities management sector is poised for substantial growth in the next five years, and she wants to ensure that the next wave of leaders is ready to take on the challenges ahead.
Maxcene’s vision for the future isn’t just about transforming businesses; it’s about transforming lives. Whether through her training programs, her consultancy, or her partnerships, she is creating a legacy that will continue to inspire and impact future generations.
In Maxcene Crowe, we see the power of leadership that is both practical and visionary, grounded in years of experience, driven by an insatiable desire for learning, and fueled by a commitment to leaving a lasting, positive impact on the world.
Maxcene Crowe
Founder of MCFM Global
